The giving by individuals to religious organizations is down from 50 percent of all donations made in 1974 to just about 31 percent today says the annual publication Giving USA. Behind religious organizations (31 percent), education issues came in second with 16 percent of all donations and human services at 12 percent.
Still, most donations came from Individuals (72 percent), followed by foundations (15 percent), bequests (8 percent), and corporations (five percent). Donations, however, remain an American tradition, “more people give, than vote,” said Wendy McGrady, Executive Vice President of The Curtis Group during a panel discussion on philanthropy at the Hudson Institute in Washington.
However, Ruth McCambridge, editor and chief of the Nonprofit Quarterly, see problems with the top 7 percent witnessing their wealth increase by 28 percent while the rest saw their wealth decrease by 4 percent since the Great Recession. “It’s a relationship problem between the mega rich and the rest of society,” she says, referring to the fact that most donors give to others and causes they are familiar with.
Nonprofit fundraising numbers are close to returning to pre-recession levels earlier than expected reveals statistics from Giving USA. Most researchers predicted giving wouldn't return to pre-recession levels, realized in 2007 at $349.50 billion, until 2018.